Browsing: Marketing

Marketers are taking on more work with less budget and no increase in pay as the sluggish global economy continues…

Katherine Paterson will take on the marketing director role next month, more than a decade after she left the brand.…

Source: Shutterstock As brands worldwide cut diversity, equity and inclusion programmes, questions are being asked about whether the marketing industry…

Puma claims brand perceptions have improved following “significant” progress with its brand elevation strategy, including the launch of its first…

Demand for brand consultants is up 68%, while demand for senior regional marketing managers is falling, according to exclusive data…

Back for its third iteration, the All In Census is asking the marketing industry to “help drive recruitment, retention and…

Lauren Carrol will continue to look after marketing, while taking on responsibility for people, digital, ecommerce, bars, and the US…

The research from Spencer Stuart also shows the average CMO tenure at Fortune 500 companies was 4.3 years in 2024,…

Vue has been a leader in the event cinema space for the better part of a decade, but despite having…

Domino’s Pizza says its loyalty initiative acts to “widen the moat” on its business, bolstering its position as market leader…