The Marketing Academy has revealed the latest cohort of marketing executives selected for its 2025 Scholarship programme.
Now in its 16th year, with more than 1,200 alumni globally, the programme is designed to develop marketers’ skills to prepare them to take on senior leadership roles.
The Scholarship – funded in the UK by partners Salesforce, Accenture Song, Bazaarvoice, BT Group, ITV, KFC, Mars, PHD Media and Workday – sees hundreds of marketers from brands, media owners and agencies compete in a competitive three-stage selection process for just 30 places.
The 30 marketers enrolled in the class of 2025 are:
Adesuwa Osewa, associate director, Word on the Curb
Alex Jardine, senior brand marketing manager EMEA, Subway
Barbara Agatha Piras, global head of digital marketing, TUI Group
Bonita Samuels, inclusive planning and culture lead, senior associate director, Essence MediaCom
Camilla Eden-Davies, group commercial marketing director, Little Dot Studios
Cherry Tian, head of marketing, Workspace Group
Chris Davis-Coward, director, head of consumer marketing, Lloyds Banking Group
Claire Bullock, client partner, PHD
Cordelia Linacre-Brown, European brand director – Maltesers & Skittles, Mars
Dan Caven, head of media, Virgin Money
Danielle Ruggles, marketing manager, KFC UKI
Emma Paxton, marketing manager – Cadbury, Mondelez
Emma Price, director of marketing and communications, Cambrionix
Freddie Lister, head of customer acquisition, Pharmacy2u and Lloyds Pharmacy
Hayley Dodd, head of integrated marketing, partnerships and PR, HMD
Jack Richards, global head of integrated and field marketing, Onclusive
James Wallis, head of content marketing and distribution, NatWest Group
Jordan McDowell, strategy director, McCann Manchester
Kate Rossiter, head of marketing for scripted programming, UKTV
Kelly Atkins, head of digital marketing, BT Business
Liz Wells, customer and insight director, Greene King
Majken Nielsen, senior director, Northern Europe marketing leader, Salesforce
Mike O’Donoghue, global senior marketing manager – Peroni Nastro Azzurro, Asahi Europe and International
Mike Thorne, marketing transformation senior manager, Accenture Song
Oliver Lester, senior marketing consultant, Direct Line Group
Osasere Aimiuwu, brand manager, Carlsberg Britvic
Pooja ParasuRaman, head of brand strategy and experience, Bazaarvoice
Tish House, head of marketing, new digital propositions, ITV
Vicky McNamara, vice-president of marketing, Workday
Will Martin, head of marketing (broadcasting), News UK
Sherilyn Shackell, founder and global CEO of The Marketing Academy, says: “We are incredibly excited to be announcing the next cohort, especially as 2025 sees us celebrating our 15th birthday.
“We continue to be amazed by the talent coming through the Scholarship Programme and it’s a privilege to provide them with the mentorship, skills, knowledge and community to help them succeed in the industry.”
As part of the programme, Scholars will gain access to lectures, workshops and masterclasses from industry experts, alongside enrollment on The Marketing Academy Virtual Campus, an online development programme.
