Answer our survey to help set the agenda on marketing effectiveness, and earn a chance to win a £50 Amazon voucher.
Marketing Week’s fourth annual edition of The Language of Effectiveness survey is now live, returning in 2025 in partnership with Kantar and Google.
Just as we have every year since 2022, we’re giving marketers the opportunity to set the agenda on how marketing effectiveness is defined, measured and communicated by the industry.
Please give us just 10 minutes of your time to take our anonymous survey today, and in return you’ll be entered into a prize draw to win one of two £50 Amazon vouchers.
Complete the survey now
You’ll also be granted access to The Language of Effectiveness report, released this summer, as well as contributing to it with anonymised insights into key topics such as the impact of AI, pricing and how to measure brand marketing’s effectiveness.
Explaining the significance of this unique annual project, Marketing Week editor-in-chief Russell Parsons said: “Effectiveness is everything for marketers – the ultimate barometer of impact and route to influence. And with this survey, we’re looking to understand where the industry is and needs to be. We hope to champion and challenge in equal measure.”
Click here to get started on our survey now, and take this once-a-year opportunity to move marketing effectiveness forwards.
