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Home » Ford beats on Q4 results but issues muted 2025 guidance
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Ford beats on Q4 results but issues muted 2025 guidance

Jane AustenBy Jane Austenfebrero 6, 2025No hay comentarios5 Mins Read
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Ford (F) reported a fourth quarter earnings and revenue beat, with full-year profit coming in slightly higher than expected, but the company issued muted full-year guidance. The results come after rival GM (GM) reported strong results but declined to return more cash to shareholders.

Ford said it sees full-year 2025 adjusted EBIT of $7.0 billion to $8.5 billion, and $3.5 billion to $4.5 billion in adjusted free cash flow. Ford said the guidance «presumes headwinds related to market factors,» such as pricing, though that does not include changes in policy like the potential loss of EV tax credits or tariffs. CFO Sherry House added in a call with reporters that a 25% tariff on imports «would have a major impact on our industry.»

For comparison, Ford reported 2024 adjusted EBIT of $10.2 billion, on revenue of $185 billion and net income of $5.9 billion. Last quarter, Ford guided 2024 adjusted EBIT «to be about $10 billion.»

Ford shares dropped 4% in after-hours trading.

Ford also said it expects Q1 2025 adjusted EBIT to be «roughly breakeven» due to lower sales and unfavorable product mix, including new product launch activity at Ford factories in the US.

“In 2025, we expect to make significantly more progress on our two biggest areas of opportunity — quality and cost — as we enter the heart of our Ford+ transformation,» Ford CEO Jim Farley said in the earnings statement. «We control those key profit drivers, and I am confident that we are on the right path to create long-term value for all our stakeholders.”

House added on the call with reporters that Ford anticipates $1 billion in cost savings.

For the fourth quarter, Ford reported revenue of $48.2 billion vs $43.01 billion estimated, up compared to the $46.2 billion reported last quarter and 5% higher than the $46.0 billion reported a year ago.

Ford also posted adjusted EPS of $0.39 vs $0.32 expected, on adjusted EBIT of $2.1 billion.

As part of its Ford+ plan, Ford divided its business into three units: Ford Blue for the traditional gas-powered business, Ford Model e for the electric vehicle division, and Ford Pro for its commercial and super duty truck business. Ford reported the following in Q4:

Ford Blue: $27.3 billion in revenue, $1.581 billion in EBIT

Model e: $1.4 billion in revenue, -$1.389 billion in EBIT

Ford Pro: $16.2 billion in revenue, $1.629 billion in EBIT

Ford said the Model e segment posted a full-year EBIT loss of $5.1 billion, and expects losses to stay the same in 2025. House noted that this presumes higher EV volume, and that performance in Q3 and Q4 of 2024 improved. However, Ford vice chair John Lawler added that the Model e segment would face «top-line pressure» through the year, due to rising supply and uneven demand.

Story Continues

For comparison, Wolfe Research estimates GM posted a $5 billion EBIT loss in its EV business and projects a $4.25 billion loss in 2025. GM does not break out the performance of its EV unit.

CHARLOTTE, N.C. -- Ford CEO Jim Farley at the Ford Performance Season launch at Charlotte Motor Speedway. (1/30/25)
Ford CEO Jim Farley at the Ford Performance Season launch at Charlotte Motor Speedway. · Yahoo

Farley told Yahoo Finance last week that Ford’s EV business was on the right path, with hybrids boosting electrification efforts.

“In the US, we’re about 8% (of total sales) pure EVs and another double digit for hybrids. We expect hybrids to continue to grow; it’s been a great story for us,” Farley said. “We’re up on electric and hybrid and plug-in, more than 30% year over year. So we’re way over 300,000 units now [sold].”

Ford has said it is developing smaller and midsize EVs, which the company says will match the needs of most EV buyers. Last year, the company canceled an upcoming full-size three-row EV SUV and said it would focus on its midsize EV pickup instead.

Farley also touched on tariffs.

«We think this will play out over the next couple of months,” Farley said to Yahoo Finance regarding Trump’s tariff policies. Farley said Ford was well-positioned in a post-tariff world with a large US manufacturing footprint. However, it does build a number of vehicles — including the Mustang Mach-e — in Mexico.

In early January, Ford said US sales in Q4 rose 8.8% versus a year ago, powered by F-Series sales that jumped 21.1% in the quarter. For the year, Ford reported a 4.2% jump in US sales, totaling approximately 2.079 million vehicles.

Ford’s “electrified” segment — or vehicles using both hybrid and fully electric powertrains — jumped 38% in 2024, hitting 285,291 units sold.

Ford hybrid sales were the majority of that total, hitting a record 187,426 — up 40% over 2023. Maverick hybrid pickup sales made up nearly one-third of that amount.

Pras Subramanian is a reporter for Yahoo Finance. You can follow him on Twitter and on Instagram.

For the latest earnings reports and analysis, earnings whispers and expectations, and company earnings news, click here

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