Browsing: Marketing

As BrewDog undergoes a “refresh”, YouGov BrandIndex data finds all the brewer’s brand health metrics have declined notably over the past…

Drop in support for brands promoting LGBTQ+ equality As Pride Month begins, research from Ipsos suggests support for brands promoting…

M&S Food marketing director Sharry Cramond will transition to lead the retailer’s clothing and home business, as incumbent Anna Braithwaite…

Former Adidas marketer Carla Murphy will report into CEO Ije Nwokorie, who previously held the chief brand officer role, before…

Sunny Bhurji will report into TUI’s new CMO, who also joined from Sky in April. TUI has appointed Sky’s marketing…

Ben Fox has been promoted internally to lead McDonald’s marketing function in the UK and Ireland. Source: Shutterstock McDonald’s has…

Source: People Like Us Workplace equality champion People Like Us (PLU) is inviting brands to join forces on its mission…

In the midst of a “profound” transformation, the pet business is focusing on subscriptions and omnichannel to drive share of…

Brands struggling to balance AI and human creativity, say a third of marketers Around one in three (30%) marketers say…

GfK’s headline consumer confidence score improved by three points this month, but that doesn’t mean cost of living pressures have…