Browsing: Marketing

Kerrone is looking to “pursue a new challenge” after leaving the bank following seven and a half years as brand…

New data from Creative Equals shows a positive correlation between inclusive marketing and greater effectiveness among Effie UK award winners. The…

Marketers cite the geopolitical environment as the top source of risk to their business, according to new WFA research. Marketers…

Twix owner Mars Wrigley responded to complaints by stating the ad is “absurd, fantastical and removed from reality”. A Twix…

The entry deadline has been extended for the third annual Talent Trailblazer Award, which celebrates the organisations and individuals opening…

Mary Meeker’s trend report on the growth of AI shows the scale of the adoption of the technology and the…

Almost two-thirds of B2B marketers say their marketing strategy is “incomplete” without influencers While B2B marketers may have been slower…

Dan Elton, previously executive vice-president of customer at Asos, joins Ocado Retail after departing the fashion giant in April. Ocado…

Mark Read, CEO of agency holding group WPP, will step down at the end of the year after seven years…

Rebecca Van Dyck joins the business while top marketer Hiroki Asai moves into a new chief experience officer role.  …