Browsing: Marketing

In 2024, more than a third (35%) of total social media engagement with the Women’s Super League (WSL) came through…

A hundred creatives from working class backgrounds are lined up to give talks to state school children in socio-economic cold…

Targeted price investment, innovation and new product ranges have resonated with customers this quarter, says Tesco CEO Ken Murphy.  …

Kerrone is looking to “pursue a new challenge” after leaving the bank following seven and a half years as brand…

New data from Creative Equals shows a positive correlation between inclusive marketing and greater effectiveness among Effie UK award winners. The…

Marketers cite the geopolitical environment as the top source of risk to their business, according to new WFA research. Marketers…

Twix owner Mars Wrigley responded to complaints by stating the ad is “absurd, fantastical and removed from reality”. A Twix…

The entry deadline has been extended for the third annual Talent Trailblazer Award, which celebrates the organisations and individuals opening…

Mary Meeker’s trend report on the growth of AI shows the scale of the adoption of the technology and the…

Almost two-thirds of B2B marketers say their marketing strategy is “incomplete” without influencers While B2B marketers may have been slower…