Autor: Jane Austen

Starbucks’ CEO hailed the impact of the brand’s increased investment in marketing, as the coffee giant looks to dial up its distinctiveness. In January, the chain said it was “close to doubling” its marketing spend as a percentage of revenue, as it sought to “get back” to what sets it apart from competitors. CEO Brian Niccol, who took over the role in September, has previously acknowledged the business has “underlying issues” to address. Under previous leaders, Starbucks has been the subject of criticism for having lost focus on what appeals to customers. This is something Niccol has sought to address,…

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Xiaomi is gearing up to launch the 16 Ultra, the successor to last year’s Xiaomi 15 Ultra. Xiaomi Group President Lu Weibing has officially confirmed the upcoming flagship, and a new leak suggests it could bring significant camera upgrades, including DSLR-level optical zoom capabilities. The handset is expected to debut earlier than its predecessor and may feature a triple rear camera setup, headlined by a 200-megapixel periscope telephoto sensor. It is also likely to be powered by Qualcomm’s upcoming Snapdragon 8 Elite 2 chipset.Xiaomi 16 Ultra Cameras May Deliver DSLR-Like Zoom Experience Tipster Digital Chat Station on Weibo (via) claimed that…

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Descartes elevates Ben Qin as APAC head July 31 2025 by Mithun Varkey Parametric specialist Descartes has appointed Ben Qin head of Asia Pacific in regional leadership changes at the MGA, which will also see WeeBeng Seow appointed acting head of Southeast Asia.Sydney-b… To continue reading the full article and get full access to the InsuranceAsia News platform, please enquire about a subscription. Your company may already have a corporate license in place. Already a Subscriber? Please Login Join the mailing list Designed to help you stay ahead, our daily newsletter provides a round-up of the latest news and insights,…

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Source: People Like Us Workplace equality champion People Like Us (PLU) has issued the UK government with a “supersized” bill drawing attention to the gulf in wages caused by Britain’s ethnicity pay gap. Annually, black, Asian and ethnic minorities are losing out on an estimated £3.2bn in wages due to the ethnicity pay gap, according to Resolution Foundation figures. In response, PLU’s new campaign is pushing to ensure there is no delay to the introduction of mandatory ethnicity pay gap reporting, deemed a “critical step” towards addressing structural inequalities in UK workplaces. The ‘Britain’s Ethnicity Bill’ campaign from the award-winning…

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Redmi Note 15 Pro+ is expected to launch as the successor to the Note 14 Pro+ 5G with improved features. A new leak suggests that the upcoming top-of-the-line Redmi Note smartphone will offer satellite connectivity, making it the first Redmi-branded phone to feature this technology. The feature is typically reserved for higher-end or flagship devices. Meanwhile, previous reports have hinted at the phone’s camera, display, and battery specifications. The launch timeline of the rumoured Note 15 Pro+ has not yet been revealed.Redmi Note 15 Pro+ to Support Satellite CommunicationThe Redmi Note 15 Pro+ with the model number 25104RADAC was spotted on China’s…

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Chubb promotes Brian Hogan to A&H head for ANZ July 31 2025 by Joana Nguyen Chubb has promoted Brian Hogan to head of accident and health (A&H) for Australia and New Zealand, according to a LinkedIn update from the global insurer.Singapore-based Hogan (pictured) has near… To continue reading the full article and get full access to the InsuranceAsia News platform, please enquire about a subscription. Your company may already have a corporate license in place. Already a Subscriber? Please Login Join the mailing list Designed to help you stay ahead, our daily newsletter provides a round-up of the latest news…

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Adidas is continuing to invest in “impactful marketing initiatives” as it powers ahead with its brand revival.   The German sportswear giant posted double-digit second quarter growth of 12%, with the Adidas brand overall growing 14% in the first half of 2025.   First half revenue reached €12.1bn (£10.5bn), up 6% in Euro terms and 11% currency neutral. Q2 revenue was €6.4bn (£5.5bn), up 5% in Euros and 10% currency neutral.  “We have been able to create brand heat,” said CEO Bjørn Gulden. Adidas ‘You Got This’ Adidas is continuing to invest in “impactful marketing initiatives” as it powers ahead…

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The NASA-ISRO Synthetic Aperture Radar (NISAR) satellite, a joint Earth science mission, is now set for launch from India’s Satish Dhawan Space Centre. The pickup-truck-sized spacecraft was encapsulated in the nose cone of an Indian Geosynchronous Satellite Launch Vehicle and is scheduled to lift off on Wednesday, July 30 at 8:10 a.m. EDT (5:40 p.m. IST). Once in orbit, its dual-frequency radars will circle Earth 14 times a day, scanning nearly all of the planet’s land and ice surfaces every 12 days. It will provide data to help scientists monitor soil moisture and vegetation, and better assess hazards like landslides…

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BMS boosts Australian financial lines, cyber teams with dual promotions July 31 2025 by Roshan Nambiar Specialist broker BMS Australia has promoted Callum McMillan to national head of directors and officers liability and Pranav Jani to national head of cyber, according to a press release.Brisbane-base… To continue reading the full article and get full access to the InsuranceAsia News platform, please enquire about a subscription. Your company may already have a corporate license in place. Already a Subscriber? Please Login Join the mailing list Designed to help you stay ahead, our daily newsletter provides a round-up of the latest news…

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The UK’s advertising trade bodies have launched an awareness campaign ahead of new restrictions around how “less healthy” food and drink (LHF) can be advertised coming into play. The campaign, launched today (31 July) by trade bodies including the Advertising Association (AA), ISBA, the IPA and the IAB UK, is designed to help marketers understand the restrictions. The industry has agreed to comply with these restrictions from 1 October, which ban LHF products from online advertising and on TV pre-watershed. The law introducing these restrictions will not come into play until 5 January 2026. However, earlier this year advertisers struck…

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