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Home » PepsiCo CEO on Trump tariffs, road ahead for business
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PepsiCo CEO on Trump tariffs, road ahead for business

Jane AustenBy Jane Austenfebrero 4, 2025No hay comentarios4 Mins Read
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PepsiCo (PEP) is taking a cautious view on the next 12 months as it deals with dueling headwinds in the form of tariffs and fierce competition.

«We’re not immune to this [tariffs] — we are less impacted than most of the businesses,» PepsiCo chair and CEO Ramon Laguarta told me Tuesday morning.

Over the weekend, President Trump began to enact tariffs on Mexico, Canada, and China. The tariffs on Mexico and Canada were temporarily delayed on Monday as leaders worked out a near-term compromise.

Read more: The latest news and updates as Trump’s tariffs take effect

Shares fell 2.5% in premarket trading as PepsiCo unveiled a muted growth outlook for 2025 following better-than-expected fourth quarter earnings.

Added Laguarta, «Obviously, we bring a lot of aluminum from Canada. We bring some oats from Canada as well, but [the] majority of our food — potatoes, corn — most of our inputs are localized. You know, we will be impacted. But we have enough flexibility — that’s why we’re giving conservative guidance now because we need some flexibility to deal with all this.»

Net sales: unchanged year over year to $27.8 billion vs. estimates for $28.05 billion

Frito-Lay North America sales: -2.7% year over year to $7.3 billion vs. estimates for $7.3 billion

Quaker Foods North America sales: -2.1%% year over year to $874 million vs. estimates for $901.5 million

North America beverages: unchanged year over year to $7.9 billion vs. estimates for $7.99 billion

Europe sales: +7.1% year over year to $4.5 billion vs. estimates for $4.46 billion

Latin America sales: -5.1% year over year to $3.7 billion vs. estimates for $3.86 billion

Africa/Middle East sales: +3% year over year to $2 billion vs. estimates for $1.96 billion

Asia Pacific sales: +2% year over year to $1.5 billion vs. estimates for $1.52 billion

Organic sales growth: +2.1% year over year vs. estimates for +2.27%

Core EPS: +10.1% year over year to $1.96 vs. estimates for $1.94

Organic revenue guidance: low-single-digit percentage increase vs. estimates for a 3.2% increase

Core EPS guidance: mid-single-digit percentage increase year over year vs. estimates for +4.5%

The company’s 2025 sales and EPS guidance were relatively in line with consensus estimates. The Street may have some concern about the company hitting those targets judging by how the fourth quarter played out.

PepsiCo saw another quarter of pressured top and bottom lines in its two most important segments: Frito Lay North America and North America Beverages.

Story Continues

The dynamics weighing on performance are complex.

For one, PepsiCo continues to see heightened competition in its snacks and beverage categories, while low-income consumers are spending cautiously given years of inflation-driven price hikes.

Laguarta said he is encouraged by the snacking category broadly returning to growth again.

Nevertheless, factor in currency fluctuations, geopolitical tensions, and higher costs of doing business (read tariffs) and you have a stock that’s fallen out of favor with some investors as of late.

«But without some growth in the U.S. and given heightened headline risk from RFK health policies, it may be tough for the stock to work and to maintain a 20x multiple,» Evercore analyst Robert Ottenstein said in a client note.

PepsiCo’s forward price-to-earnings multiple reflects some of the market’s concerns on growth and the Trump administration’s health agenda. Shares trade at 17.57 times estimated forward earnings, a discount to the five-year average of 23 times, according to Yahoo Finance data.

Investors should look for if others are jumping onboard with Ottenstein’s analysis. If they do, look for cuts to be made to ratings and price targets on PepsiCo’s stock. As Yahoo Finance’s data shows below, the Street still has perhaps too rosy a view of PepsiCo’s business.

The stock has dropped 11% over the past year, underperforming the S&P 500’s 21% advance. Rival Coca-Cola (KO) has seen its stock rise 5% during the last twelve months.

Brian Sozzi is Yahoo Finance’s Executive Editor. Follow Sozzi on X @BrianSozzi, Instagram and on LinkedIn. Tips on stories? Email [email protected].

Click here for the latest stock market news and in-depth analysis, including events that move stocks

Read the latest financial and business news from Yahoo Finance



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