From his office in Bengaluru, the tech capital of India, Benjamin Lin can see the above-ground metro stop that bears his company’s name. The Taiwanese maker of electronic components paid 650 million rupees ($7.5 million) for the naming rights, a bid to show the thousands of passengers a day that course through the Delta Electronics Bommasandra station that the company is part of the city’s future.
The investment is part of Delta’s five-year drive to establish a manufacturing hub in southern India. Besides the spanking-new research-and-development center where Lin and about 400 other Taiwanese and Indian engineers work, the company operates a 125-acre manufacturing facility in Krishnagiri, in the adjacent state of Tamil Nadu. That site churns out electric vehicle chargers as well as equipment that will be used to make iPhones by contract manufacturers for Apple Inc., which has announced plans to source most of its US-destined smartphones from India.